UP TO 200% EXTRA LIFE */
OR EXTRA POWER **
*Delivers extra life vs the Minimum Average Duration of the 2021 IEC AA Digital Camera test (www.iec.ch) **OR extra power in certain devices vs. next best Duracell alkaline AA. Results may vary by device or usage pattern. For more info: www.Duracell.info
Duracell’s most groundbreaking innovation yet, Duracell Optimum alkaline battery has a new cathode system that can deliver up to 200% Extra Life in some devices¹, or Extra Power in other devices².
Extra Life: Duracell Optimum lasts longer than previous Duracell Alkaline in a range of mid to high drain devices³. For example, it allows you to take up to 600 pictures with your Fujifilm Instax mini 11 camera⁴ or play for longer with your XBOX Wireless Controller⁵.
Extra Power: In other devices Duracell Optimum delivers more power than other Duracell Alkaline batteries to make them work better² – e.g motors run faster in devices like some remote controlled cars. Your Black+Decker screwdriver will be more powerful so you can build your DIY furniture faster⁶.
Optimum Performance meets Optimum Packaging Duracell Optimum’s new and innovative ‘book’ style pack has a door and an organiser tray inside, which finally means no more batteries rolling around the kitchen drawer! Instead your batteries remain conveniently and securely stored until you are ready to use them. And once batteries are exhausted, you can re-store them, ready for future recycling. The packaging is 100% recyclable and 0% plastic.
Duracell Optimum. Extra Life¹ or Extra Power²
Duracell Optimum batteries are available in AA, AAA formats.
¹Delivers extra life in AA-size batteries compared to the Minimum Average Duration of the 2021 IEC Digital Camera test (www.iec.ch)
²OR extra power in certain devices vs. next best Duracell alkaline AA. Results may vary by device or usage pattern. For more info: www.duracell.info
³Delivers extra Life in certain devices vs. next best Duracell alkaline AA. For more info: www.duracell.info
⁴Delivers extra battery life in Fujifilm Instax mini 11 camera vs. next best Duracell alkaline AA. Results may vary by device or usage pattern. For more info: www.duracell.info
⁵Delivers extra battery life in Xbox Wireless Controller in Forza Motorsports7 vs. next best Duracell alkaline AA. Results may vary by device or usage pattern. For more info: www.duracell.info
⁶Delivers extra battery power in the Black and Decker BCF601C-XJ cordless screwdriver vs. next best Duracell alkaline AA. Results may vary by device or usage pattern.For more info: www.duracell.info