Up to 200% Extra Life*/
*Delivers extra life in AA-size batteries compared to the Minimum Average Duration of the 2015 IEC Digital Camera test OR extra power in a wide range of devices vs. next best Duracell alkaline AA. Results may vary by device or usage pattern. (IEC's website).
+100% EXTRA LIFE*
* Longevity performance compared to the Minimum Average Duration of the 2015 IEC AAA Motorized Toy test. Results may vary by device or usage pattern (IEC's website)
Duracell 2032 lithium coin batteries: +50% extra life*
*vs. IEC Service Output test minimum average duration for 2032 Lithium Coins. Results may vary by device and usage patterns.
Duracell is the world’s leading manufacturer of high performance alkaline batteries, specialty cells and rechargeables. Since its foundation in the early 1940s, the company has become an iconic personal power brand, trusted for compact and longer-lasting batteries. And at the heart of it all has been the Duracell Bunny.Learn more