Duracell Optimum, our most groundbreaking innovation yet
As lithium coin battery ingestion by babies or toddlers is a serious topic, it is important to learn about the…
HELP PROTECT YOUR CHILDREN
Introducing the only lithium coin battery with bitter taste that helps prevent ingestion.
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UP TO 200% EXTRA LIFE */
OR EXTRA POWER **
*Delivers extra life vs the Minimum Average Duration of the 2021 IEC AA Digital Camera test (www.iec.ch) **OR extra power in certain devices vs. next best Duracell alkaline AA. Results may vary by device or usage pattern. For more info: www.Duracell.info
+100% EXTRA LIFE*
* Longevity performance compared to the Minimum Average Duration of the 2021 IEC AAA Motorized Toy test. Results may vary by device or usage pattern (IEC's website)
Duracell 2032 lithium coin batteries: up to 70% extra life*
*vs minimum average duration Electronic Key IEC standard test for 2032 Lithium Coin. Results may vary by device and usage patterns.
Duracell is the world’s leading manufacturer of high performance alkaline batteries, specialty cells and rechargeables. Since its foundation in the early 1940s, the company has become an iconic personal power brand, trusted for compact and longer-lasting batteries. And at the heart of it all has been the Duracell Bunny.
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